Thursday, 08 March 2018

Establishing an employer brand is one of the most effective ways of increasing your success rate when attracting and retaining employees. Unlike previous years, developers have more loyalty to their career and own development than the actual company that they work for.

Whilst wanting more from their workplace in terms of gratification, empowerment and overall fulfillment in their work, throughout the application process, potential applicants are looking for tell-tale signs of a workplace being able to provide a desirable culture and more gratification than they currently receive. As a result, it is now a necessity for companies to recognize their employer brand, then amend or promote that where necessary.

Our eBook explores the ways that employers can drive employee engagement, retention, and attract candidates without sacrificing revenue growth or productivity. We also give you a step by step guide to creating an employer branding strategy and how to measure its effectiveness, having these benefits:

  • Encouraging employee referrals
  • Current and future talent have a positive perception
  • Long-term impact
  • Higher offer acceptance rates
  • Increased employee motivation
  • Ability to attract younger talent
  • Increased media exposure
  • A competitive advantage provided by having better talent
  • Provides support for the product brand

Don’t allow your organisation to remain average, submit your details to receive a free copy of this eBook today.

Download our free guide to employer branding

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